Bringing a new product to market is an incredible challenge with massive consequences. According to IDC, market leaders get 43% of their profits from new products. With so much at stake in an often saturated marketplace, it is imperative that companies gain as much insight as possible before launching. However, few leverage the extensive knowledge that already exists within their organization. Based on 'wisdom of the crowd' theory, prediction market technology collects individual employees' forecasts on critical business metrics, allowing executives access to valuable information from every corner of the company. The result is a clear view of the potential success of a product launch that is impossible to achieve without collective insight.

In this session, Mat Fogarty, founder and CEO of Crowdcast, creators of collective intelligence solutions for leading Fortune 500 companies, will explore the challenges enterprise companies face when bringing ...More »

We'll discuss interactively with the audience (including Twitter) how Enterprise 2.0 could affect the life of its workers.  E.g.,

See http://schmooz.typepad.com/sociosphere/2009/12/life-20-via-enterprise-20.html

IT Fellow Allison Sheridan from Raytheon will take you on the harrowing journey from a twinkle in the CIO's eye about social collaboration through the dangerous jungle of cross-organizational decision making to attaining the blessings of the wizards of Communications and Legal on a Social Collaboration policy.  From there she'll lead you across the shark infested waters of a 2000 person pilot group to the peaceful coexistence that is the Raytheon success story. Ms. Sheridan is an enthusiastic speaker (as her podcast listeners can attest) and she radiates her passion for the importance of social collaboration inside large corporations.

Email is fast, free, and easy to use, but it has many limitations, especially in an enterprise context. Yet many employees, especially baby-boomers, rely on it nearly exclusively. This talk examines the use cases for which email is the wrong tool, and how to move to better ones.

Enterprise 2.0 can increase efficiencies and help meet business objectives but it can also generate competitive advantage.   To create higher levels of value, the use of web 2.0 technologies needs to be linked to other organizational enablers, eg HR and management practices, organization design, OD interventions, other communication, leadership (communityship), facilities design etc.

Organizations are bombarded with digital content - blogs, Twitter, Social Networking sites, RSS feeds, and internal content all contribute to the noise and distractions of today's employees.  Seth will explore how to get a handle on what is important and what will help drive your business forward using easy, cost-effective tools and tips for analyzing text from the social web.  He'll review success stories and ways that will help you make better business decisions, faster, by using entity extraction, theme extraction and sentiment analysis.

Every day social software is implemented to solve enterprise business problems. These implementations are often reactive solutions to process issues that aren't fully understood. Often they don't incorporate an understanding of the existing technology ecosystem and an appropriate adoption strategy necessary for a successful business transformation. Frequently they rely upon a vendor developed adoption plan geared toward a predetermined software solution.

In this talk we'll discuss how effective collaboration begins with an analysis of people, process and technology culminating in a holistic understanding of business problems.

In the era of infobisity, social media has fast become a contextual content distribution network. A new B2B marketplace for niche customers & vendors is emerging where social networks grow into e-commerce, enabling content and services to be promoted and sold. Both business and product / infrastructure topics will be covered.

Customer satisfaction does not necessarily equal loyalty, but positive service experiences do build ongoing, loyal customer relationships. Nuance offers expert insight into solutions that create positive experiences across all touch-points (both responsive inbound and proactive outbound communications) and across all channels (mobile, e-mail, voice/IVR) to increase customer loyalty.