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Breaking the Rules: How NASA Implemented E2.0 Backwards and Was Still Successful

Avatar Kevin Jones



Tags: implementation, NASA, strategy, culture, online communities

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Session Description

There was not time to implement an Enterprise 2.0 strategy as the experts advised. Instead, the need was to "Get it done now."  We will look at why & how NASA broke E2.0 implementation rules, overcame a reluctant culture and still was able to create a successful E2.0 implementation.

Session Format

Single Speaker

Target Audience

Beginner

Principal Speaker

First Name
Kevin

Last Name

Jones

Title

Executive Director

Company

Engaged Learning

Professional Biography

Kevin D. Jones is the E2.0 Strategist for NASA's Marshall Space Flight Center. His background is in the organizational learning & performance improvement profession and, more recently in the last few years, how to use social tools as drivers of organizational performance improvement. 

Kevin earned his bachelor's degree from the University of Oregon in Business Management and is nearing completion of his masters in Instructional and Performance Technologies from Boise State University. He is a member of the E2.0 Adoption Council and co-hosts the Council's podcast.  Kevin's blog and more information can be found at EngagedLearning.net. 

Company Background

NASA explores space.

Co-Speaker

First Name

Last Name

Title

Company

Professional Biography

Company Background

 

Additional Panelists

Posted on 12/09/2009 11:11 PM CST , Last Modified on 01/06/2010 07:58 PM CST

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comment Comments (3)


Avatar Allison Sheridan - Dec 10, 2009
open/close

this sounds like an interesting pitch - and makes me think how much more fun it would be than developing a strategy, just DO!



	                
                 			
                 			


Avatar Paula Thornton - Dec 15, 2009
open/close

I'm intrigued. Would love a few more 'clues' before deciding on this one.



	                
                 			
                 			


Avatar Kevin Jones - Jan 6, 2010
open/close

As we all know, "Build it and they will come" won't work.  With the circumstances we had, that was our only option.  We will review how NASA got into that spot and how we were still able to tweak the circumstances to our favor to make it work.  My intent is to show that no matter what the situation of an organization may be, an E2.0 strategy can be successfully created and pulled off.



	                
                 			
                 			



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